News
‘Fuel shortage’ media reports impact negatively on one third of Welsh businesses
A recent survey conducted by Beaufort Research on behalf of Visit Wales found that almost a third (31%) of tourism businesses believed that the ‘fuel shortage’ reports in the media had a negative impact on their business. read more
09/05/12Unknown Theatre goes from strength to strength
Back in March, the Glamorgan One Act festival was the first of several festivals being held around Wales. The same adjudicator has seen all the plays and marked them according to Acting/Direction/Stage Presentation and Dramatic Achievement. read more
01/05/12A Beaufort Black Belt!
Congratulations to Adam Blunt (Qualitative Associate Director), who this weekend became a fully fledged Taekwondo black belt. Hopefully there won’t be a need for him to apply his new found skills during focus group moderation!
Beaufort organ donation research published
Recent qualitative research for the Welsh Government to explore attitudes towards organ donation in general, and the Welsh Government’s organ donation opt-out proposal, has now been published. The full report can be found here: http://tinyurl.com/cvzdrab.
BBC and Golwg 360 media coverage here:
BBC: http://tinyurl.com/6qzgyj4
Golwg360: http://tinyurl.com/cc2m3v8
Majority support tax varying powers
A clear majority of Welsh adults support tax varying powers for the Welsh Government, according to our latest opinion poll for the Western Mail read more
30/03/12‘Grand Slam wins huge TV audience’
Our recent survey for BBC Wales of 600 Welsh residents following the 2012 Six Nations tournament has shown the extent of interest in Wales’ success. To read the media coverage click here: http://tinyurl.com/ckqf8fa
Easter eggs for Barnardo’s
Beaufort is currently collecting Easter Eggs donated by staff to give to Barnardo's Cymru. The chocolate treats will be distributed by Barnardo's Ely office in Cardiff to disadvantaged children.
21/03/12Beaufort backs a winner!
Last week saw the first of seven One-Act Festivals to be held around Wales for Amateur Drama groups. The Glamorgan Drama League`s event was held in The Dylan Thomas Theatre, Swansea. read more
13/02/12Welsh language status needs to be improved, our survey for BBC Radio Cymru suggests
Nearly three in five people in Wales believe that there is a need to improve the status of the Welsh language further. Read how BBC Wales reports the story here http://tinyurl.com/7h4aol9 http://www.bbc.co.uk/newyddion/16949619
06/02/12Tourists enjoy Wales’ friendliness
Research conducted by Beaufort on behalf of the Welsh Government finds the landscape and its people to be the qualities most valued by those taking a trip in Wales http://bit.ly/Ar7X6u. read more
27/01/12Credit Union membership increasing in Wales
Research conducted by Beaufort on behalf of the Welsh Government shows that people have a higher awareness of pawnbrokers and doorstep lenders than they do of Credit Unions, despite Government figures showing an increasing membership. Read how the story is being reported here: http://bit.ly/wlDzVR
25/01/12High satisfaction levels among visitors to Wales
Research conducted by Beaufort on behalf of Visit Wales finds the natural environment and the friendliness of the people to be national qualities most valued by those taking holidays in Wales. Read how the media are reporting the story here: http://bbc.in/xY0wt6 http://bit.ly/AkFcK1
18/01/12‘Welsh micro-businesses ‘confused’ over public sector support’
A report prepared by the Micro-Business Task and Finish Group highlights confusion among Welsh micro-businesses over public sector support.
The report, which incorporates data from the latest Beaufort Business Omnibus Survey, is covered here in the media: http://tinyurl.com/7zwsyuw
The full report can also be found here: http://tinyurl.com/77urv59
For more information on the Beaufort Business Omnibus Survey, please contact Owen Knight at or on 029 2037 6741.
Debate on school ‘banding’ system continues
In 2011 Beaufort's research on behalf of the Western Mail found that 55% of people living in Wales wanted school 'league tables' based on exam results. Walesonline covers latest opinions on the debate here: http://bit.ly/yelV6W.
12/01/12FT uses Beaufort results in independence article
See how the Financial Times comments on independence for Wales, referencing Beaufort research results from 2011 http://on.ft.com/x8ikn5
12/01/12Continuing high satisfaction levels among Beaufort clients
To help us monitor the service we provide to our clients and to highlight areas where we can do even better, at the end of every project we ask for feedback on the quality of service Beaufort provided. This feedback is obtained through a short online questionnaire, which is completed by around two-thirds of clients we work with. read more
16/12/11Beaufort supports Shelter
Beaufort is supporting Shelter again this Christmas - instead of sending out Christmas cards, we're making a donation to Shelter and using a Shelter e-card to wish all our clients a very Happy Christmas. The money will help raise funds for the homeless and badly housed across the UK.
14/12/113 in 10 in favour of legislation on smacking children
Just under three in ten Welsh adults support the National Assembly’s plan to introduce legislation to stop parents in Wales smacking their children. read more
01/12/11Cutting edge show from Unknown Theatre Company
The Unknown Theatre Company, with whom Beaufort has an ongoing involvement through sponsorship, proudly presents Sweeney Todd as its Christmas musical.
The show runs from Wednesday 7 to Saturday 10 December at the Howardian Centre in Cardiff.
read more
Beaufort supports Action for Children again this Christmas
We’re pleased to be supporting the Business in the Community Christmas campaign again in 2011. read more
16/11/11Beaufort awarded flagship National Survey
Beaufort is proud to announce, that in partnership with TNS-BMRB, it has been awarded the contract to undertake the National Survey for Wales. read more
04/11/11Working in partnership with a local school to make Beaufort a greener company
Beaufort is delighted to be partnering local primary school Ysgol Gymraeg Pwll Coch http://ysgolpwllcoch.cardiff.sch.uk/ on a project to help make the company more environmentally-friendly.
read more
Audit passed with flying colours
We're delighted to have passed our annual audit for ISO 20252 again. Our external auditor found no non-conformities across the entire company, despite a full day spent rifling through the files! http://www.iso.org/iso/home.htm
31/10/11Social media in Wales in 2011: an overview
The brief
At Beaufort, we’re keen to carry out and share original research with our clients on subjects that affect us as a nation. We recognise the importance of social media to our clients and felt that they could benefit from a snapshot of the social media landscape in Wales in 2011. read more
Majority in Wales believe the Welsh Government should publish league tables based on exam results
More than half of the Welsh population (55%) believe the Welsh Government should publish league tables, based on examination results at GCSE and A-level, whilst less than a third (32%) disagree. read more
20/10/11Social media event a sell-out
A big thank-you to all our clients who came along to our social media seminar yesterday. We were really pleased with the high turn-out at Chapter in Cardiff, and the resulting discussion at the end has given us a number of ideas for future seminar topics.
Find out how Walesonline is reporting our findings on social media in Wales in 2011: http://bit.ly/pMIr2q
Social media seminar update
Thanks to an overwhelming response from our clients, our social media seminar is now over-subscribed. We do have a reserve list for those who received an invitation should any places become available.
29/09/11Social media use in Wales seminar launched
Invitations are going out today to a free afternoon seminar on 19th October discussing our new research findings on consumer use of social media in Wales. This is the latest of Beaufort’s seminars informed by original research and focusing on key trends in consumer behaviour and attitudes in Wales. read more
12/09/11Beaufort highlights challenges and benefits of bilingual working
Senior Research Executive Osian Bowyer last Wednesday gave a talk to Welsh learners about his experiences of using the Welsh language regularly in business. read more
12/08/11We’re happy to be supporting Brains’ fundraising efforts
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Beaufort Research was really pleased to take part in a Brains fundraising pub quiz last night in aid of the Wooden Spoon charity. Our client, Ian Beattie, will be part of a team cycling across the UK on an ‘End to End’ cycle ride from Land’s End to John O’Groats.
The Beaufort team had a great night and are proud to have come a respectable 3rd in the quiz!
For more information, and to donate, visit http://www.justgiving.com/teambrains
Good luck to Ian and the rest of the Brains team.
Beaufort commissioned by S4C to run its new People’s Panel
The Beaufort-run People’s Panel was officially launched today by S4C’s Chief Executive Arwel Ellis Owen at the National Eisteddfod, Wrexham. read more
03/08/11Beaufort employee heads for Edinburgh Fringe
Life is often a drama for Annette Littlechild, our Field Manager at Beaufort Research. Her role at Beaufort is demanding enough, managing a large fieldforce and overseeing all fieldwork on a full-time basis. read more
01/08/11Beaufort helps ASA listen to parents’ and young people’s concerns
The Advertising Standards Authority's ongoing commitment to protect young people from inappropriate or misleading ads has been enhanced by listening to parents’ views and concerns. read more
20/07/11Beaufort only Welsh agency selected for BBC audience research roster
Beaufort Research is the only Welsh agency to succeed in gaining a place on the BBC’s new audience research roster, which will provide the Corporation with a broad spectrum of qualitative and quantitative research skills. read more
01/07/11The majority in Wales believe the UK Government’s spending cuts go too far
Almost six in ten of the Welsh population (56%) believe the scale of the public spending cuts introduced by the UK Government is ‘too much’, whilst only around one in four (26%) believe they have got it about right. Only 6% believe the cuts do not go far enough. read more
23/06/11Beaufort chosen by Pembrokeshire County Council for key tourism research
We're delighted to have been awarded the contract for another major visitor survey, involving over 1,500 face-to-face interviews across Pembrokeshire, supplemented by online quantitative and qualitative research.
01/04/11Opinion divided on likelihood of Wales becoming an independent state
Just over half of the Welsh population (53%) think Wales will never be an independent state, whilst just under four in ten (38%) are more optimistic about the likelihood of an independent Wales. read more
20/03/11Major tourism contract win for Beaufort Research
Visit Wales awards 2011 Wales Visitor Survey contract to Beaufort Research read more
14/03/11Beaufort HCC/MPW framework success
We're pleased to announce we've been chosen as a preferred research agency for Hybu Cig Cymru / Meat Promotion Wales, for quantitative and qualitative projects.
28/02/11Beaufort re-launches our unique Welsh Speakers Omnibus Survey
Beaufort is pleased to announce the re-launch of our Welsh Speakers Omnibus Survey, the only regular survey of Welsh speaking adults.
From 2011 the bi-annual survey will be carried out via telephone interviews with 500 Welsh speakers across Wales. This new approach will enable us to provide a more flexible, cost-effective and speedy way for clients to access the behaviour, opinions and attitudes of the 21% of people in Wales who speak Welsh.
Subscription to the next survey closes on 4th March. Find out more by clicking here.
SRA Cymru seminar a success
Thanks to everyone who came along to our well-attended SRA Cymru seminar exploring Welsh identity using qualitative online research.
02/02/11Consumer Focus Wales: services for Welsh speaking consumers
Better services will need better engagement with Welsh speaking consumers: find out more on research we carried out for Consumer Focus Wales: http://bit.ly/fw6KJb
Beaufort SRA Cymru seminar Feb 2011
Adam Blunt will give a seminar to SRA Cymru on 2 February at 4.00pm entitled Introducing the online bulletin board technique: exploring Welsh identity among younger people. The seminar takes place at the Welsh Assembly Government, Cathays Park, Cardiff.
22/12/10Pocketful of presents
This year we're supporting a Business in the Community scheme called a Pocketful of Presents (http://bit.ly/evO3wj). We'll be donating presents to Action for Children (http://bit.ly/hFKG), which supports the most vulnerable and neglected children and young people in the UK.
22/12/10Audit passed with flying colours
We're pleased to say that we passed our latest external quality audit and continue to meet the stringent requirements set for ISO 20252, the British Quality Standard for market research: http://bit.ly/mbarw.
12/12/10Beaufort survey shows six in ten in Wales support law making powers for National Assembly
The latest Beaufort Wales Omnibus survey has shown that six in ten of the Welsh population aged 18 and over want the Assembly to be able to make laws on all matters in the 20 subject areas it has powers for. The majority in favour of law making powers for the National Assembly rises to 68% amongst those likely to vote in the referendum on 3 March 2011. See how the Western Mail reports the story: http://tinyurl.com/2eskyag
08/12/10Flexible software products help us deliver the highest quality bilingual service
For Beaufort, the choice of a technology platform for our data collection was of vital importance. Our team needs tools that will allow us to put all our imagination into our research, without the software limiting us. read more
30/11/10Consumer confidence - What’s the mood in Wales?
Our afternoon seminar on consumer confidence revealed Welsh consumers are braced to tighten their belts over the forthcoming 12 months.
read more
Vulnerable turn down heat to help pay their energy bills
Our findings for Consumer Focus Wales show that more than half the population of Wales are worried about paying for their gas and electricity bills over the winter. http://bit.ly/aIYkzk
Two thirds support Wales’ hosting of major sporting events such as Ryder Cup
The latest Beaufort Wales omnibus survey has revealed that two thirds (66%) of the Welsh population think it’s ‘great’ for the country that Wales is able to host events such as the Ryder Cup.
read more
Beaufort goes pink
Every year at Beaufort we take time out to support a charity for the day. This year we chose Breakthrough Breast Cancer - and went pink! We organised various staff events throughout the day ranging from reverse auctions, to bake-offs and forfeits - naturally with pink the common theme across all. At the end of the day, we had managed to raise £200 for a great cause. Find out more about Breakthrough Breast Cancer month: http://breakthrough.org.uk/beat/
Retirees may face financial problems
Using Beaufort findings, Consumer Focus Wales warns that the next generation of retirees may face financial problems: http://bbc.in/cBKNZD.
04/10/10Opinions of Welsh speaking consumers towards the services they receive
Consumer Focus Wales uses research from Beaufort to look at the attitudes of Welsh speaking consumers towards the services they receive in both the public and private sectors. The research finds that there are a number of problems that discourage and even prevent Welsh speaking consumers from using Welsh language services: http://bit.ly/d04Fzu.
10/08/10Young adults in Wales most at risk from debt problems
A new report by Consumer Focus Wales, based on our research, shows that younger people and some of the most vulnerable sections of society in Wales are struggling the most financially. Read more from Consumer Focus Wales here http://bit.ly/9blHwx, or see how the media reported the story: http://bit.ly/9OkGkg
22/07/10Beaufort sponsors The Unknown Theatre Company
Beaufort recently sponsored The Unknown Theatre Company`s entry to the Wales One Act Final: a three-hander play called `Cotton Girls`. It went on to win, chosen from 51 entries across local Welsh play festivals and, on 26 June in East Kilbride, they performed the play representing Wales at the British Final.
09/07/10Castles, culture and cloudbursts
As temperatures soared, anticipation ran high for our summer staff event: Shakespeare al fresco in the stunning grounds of Cardiff Castle, complete with gourmet picnics.
But despite the first wet day in nearly a month, staff braved the elements and enjoyed a high energy performance of the aptly named Tempest.
Beaufort launches job satisfaction survey for clients
As part of our efforts to better understand how we’re doing, we’ve recently launched a short online survey for clients to complete at the end of each project. We expect the initiative to help us deliver even better client service across all aspects of our work.
08/04/10Staff Welsh language skills to extend
We already realise how important the Welsh language is to many of our clients and we have strong in-house bilingual capabilities to meet this need. Other Beaufort staff are now taking part in Welsh lessons to further enhance the service we provide.
10/03/10Beaufort client event: demonstrating online qualitative technique by exploring Welsh identity
Over 30 clients attended our St David’s Day lunchtime seminar on Welsh identity using online qualitative research. read more
26/02/10Post Office closures impacting on communities
A Consumer Focus Wales report highlights the impact of Post Office closures in Wales, using Beaufort’s research: http://bit.ly/cJXRuB. http://bit.ly/c3qMT7
09/02/10Many think an eating disorder is a lifestyle choice
Results of our survey for Beat Cymru show that many people in Wales think eating disorders are a lifestyle choice: http://bit.ly/bF0fpC; http://bit.ly/90HJv1
14/01/10Visitors enjoy a warm welcome to Wales
Our 2009 Visit Wales tourism research indicates that most visitors leave Wales with a positive impression: http://bit.ly/a3b2dS. http://bit.ly/bROK84, (full report: http://bit.ly/c4swHA)
10/12/09Climate change – the view in Wales
BBC Wales commissioned us to carry out research as part of its Green Wales season (http://bit.ly/8W0e7i). Find out how the media reported on the findings which were based on a mix of quantitative and qualitative approaches: http://bit.ly/7aKLj6.
12/11/09Beaufort celebrates its 25th birthday
To mark this historic occasion, we laid on a birthday celebration for clients and suppliers. It was held in one of Cardiff’s major landmarks, the National Museum. Surrounded by Impressionist paintings, clients were given a brief illustration, with the help of research data, of how society has changed over the last 25 years – with some surprising results! A few (older) lucky clients won bottles of champagne in the 1980s music quiz; and attendees as a whole appreciated the opportunity to network with peers.
12/08/09The team enjoys an evening at the races
After a busy summer, staff unwind in the winner’s enclosure at Chepstow. The quantitative researchers failed to translate their numbers expertise into cash!
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