Rhys Hayward

After completing his MSc in Marketing at the University of Bath, Rhys began his career in market research joining Savanta’s Wealth Practice as a Graduate Research Executive. There, he researched high-net-worth individuals and C-suite executives in the luxury-consumer and wealth management sectors.

Since then, he has developed a strong grounding in quantitative and qualitative research methods, supporting day-to-day operations, conducting fieldwork with senior, hard-to-reach audiences, and analysing results that help inform important business decisions.

Rhys joined Beaufort to devote his research work to Wales, working in and contributing to the country he loves. He is a Welsh learner, and one of his lifelong goals is to be able to do his job in the Welsh language.

Outside of research, Rhys spends most of his time travelling up and down the country watching Cardiff City, playing padel with mates, or training for the year he finally secures a place in the London Marathon!